The Menus of Change University Research Collaborative (MCURC) is a global network of colleges and universities using campus dining halls as living laboratories for behavior change. These are dynamic learning environments where applied research is bridged with operational innovation to advance the Menus of Change Principles of Healthy, Sustainable Menus. Together we serve over 4 million meals each day, representing 15 billion meals over the course of our students’ lifetimes. They will be tomorrow’s leaders, parents, consumers, and citizens. The impact we have on their eating habits will not only have a tremendous impact today, but can transform the food system for the future.